Internet Marketing

Content is king. But marketing is queen,
and runs the household.

The Process

There are three major components to a winning website – beautiful design, engaging content and high search engine visibility.

It is essential for people to be able to find your website easily when searching on Google or any other major search engines. If they can't, it won't matter how visually stunning it is or that you are selling the best products or services on the web. No one will see it.

This is where SEO (search engine optimisation) comes in – we analyse and then optimise your entire site to make sure that your business is seen by as many potential clients as possible. And when they get to your site, we make sure they find what they are after quickly and simply, converting them into loyal, returning customers.

At Web Theoria, we understand how the web works and more crucially, how people use it. We aim to get your website to the top of the search rankings to maximise its business potential.

SEO

SEO (search engine optimisation) comes in – we analyse and then optimise your entire site to make sure that your business ranks high on search engines like Google, Yandex, Bing.

Social Media

We create your social presence according to marketing guidelines and requirements!

We manage your investment in this area by updating your social profiles, connecting with other people and establishing your brand name to the international and local community. Web Theoria currently specialises on Facebook, Twitter, Youtube, LinkedIn & Google+.

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Email Marketing / Campaign Design

Email marketing is an effective and inexpensive marketing method that an entire industry has emerged from it. Many advantages like customer targeting and tracking capability, lowest cost per unit and creating an ongoing awareness of your brands and offerings.

Your aim should always be to own quality time in your customer's inbox.

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PPC/Adwords Management

PPC is not just about who clicks through to your website, it's about who converts. Getting your services seen by those who are genuinely interested in them is the key to an effective PPC marketing campaign. It's about quality, not quantity.

We build PPC marketing using Google Adwords, Yahoo, Bing.

Conversion Tracking

Our advanced tracking software allows us to make correct decisions for your PPC ads.

Using the cutting edge data and tools that other agencies do not, we are able to successfully improve the performance of your conversions and are able to make real-time adjustments based on the current market changes.

eMarketing Training

Here at Web Theoria we try to support our clients to the maximun level. We now offer training courses to business owners, in-house & agency search marketeers with a best practice approach to Internet Marketing, SEO, Social Media and Content Marketing.

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